WealthPlan, a high-ticket coaching program, achieved SMS success by strategically retargeting and engaging previous website and application visitors, prompting them to submit detailed applications that provided valuable insights into their financial goals and market experience.
WealthPlan™ by Ryan Leslie is not your typical financial coaching gig—it's a game-changer for those who want to level up their money game. Picture this: monthly calls that feel like you're getting the inside scoop, exclusive club vibes, and your own personal mentor dropping wisdom bombs. WealthPlan™ is all about the 7-figure+ hustle, teaching you the art of making money, stashing it away like a pro, and making moves in the investment game.
Retargeting Their Audience
WealthPlan™ is a high ticket coaching program with multiple coaches teaching over 60 students. A warm retargeting campaign was used to re-engage previous website visitors, quiz submissions and application page visitors. This was data the FB pixel tracked.
To garner interest from existing contacts, leads are encouraged to submit their application via an application form. The application covers a series of questions around their experience in the financial markets, goals, portfolio size, etc.
The applicants are screened for acceptance within 24 hours.
Accepted applicants will receive their approved text message (SuperPhone®) + email within 24 hours with next steps.
Call & Text Correspondence
Through text correspondence, accepted applicants will coordinate a phone call via SuperPhone® to help answer any questions about the program. This intended purpose behind this call is to interview accepted applicants to enroll, all done via SuperPhone® call/texts.
Voice memos were extremely helpful in helping respond to long form texts and for quicker enrollee sign ups.
Here is how the numbers breakdown:
In summary, WealthPlan's approach to audience re-engagement and enrollment is both personalized and efficient. The successful warm retargeting campaign, driven by Facebook pixel insights, brought back interested individuals. The friendly application process, with a quick 24-hour screening, emphasizes responsiveness. Immediate communication through SuperPhone® and email, along with the use of voice memos for quick responses, highlights the program's tech-savvy convenience. WealthPlan's case study underscores a dynamic blend of personal connection and streamlined processes in high-ticket coaching programs.
WealthPlan™ by Ryan Leslie is not your typical financial coaching gig—it's a game-changer for those who want to level up their money game. Picture this: monthly calls that feel like you're getting the inside scoop, exclusive club vibes, and your own personal mentor dropping wisdom bombs. WealthPlan™ is all about the 7-figure+ hustle, teaching you the art of making money, stashing it away like a pro, and making moves in the investment game.
Retargeting Their Audience
WealthPlan™ is a high ticket coaching program with multiple coaches teaching over 60 students. A warm retargeting campaign was used to re-engage previous website visitors, quiz submissions and application page visitors. This was data the FB pixel tracked.
To garner interest from existing contacts, leads are encouraged to submit their application via an application form. The application covers a series of questions around their experience in the financial markets, goals, portfolio size, etc.
The applicants are screened for acceptance within 24 hours.
Accepted applicants will receive their approved text message (SuperPhone®) + email within 24 hours with next steps.
Call & Text Correspondence
Through text correspondence, accepted applicants will coordinate a phone call via SuperPhone® to help answer any questions about the program. This intended purpose behind this call is to interview accepted applicants to enroll, all done via SuperPhone® call/texts.
Voice memos were extremely helpful in helping respond to long form texts and for quicker enrollee sign ups.
Here is how the numbers breakdown:
In summary, WealthPlan's approach to audience re-engagement and enrollment is both personalized and efficient. The successful warm retargeting campaign, driven by Facebook pixel insights, brought back interested individuals. The friendly application process, with a quick 24-hour screening, emphasizes responsiveness. Immediate communication through SuperPhone® and email, along with the use of voice memos for quick responses, highlights the program's tech-savvy convenience. WealthPlan's case study underscores a dynamic blend of personal connection and streamlined processes in high-ticket coaching programs.